Snooze, an A.M. Eatery to Open Sixth Atlanta-Area Location in Buford on Sept. 13
All photos courtesy of Snooze, an A.M. Eatery
Snooze, an A.M. Eatery™ will open its Mall of Georgia location on Sept. 13 at 2925 Buford Dr., in the Exchange at Gwinnett development. This is Snooze’s sixth Atlanta-area location, joining North Buckhead, Midtown, Piedmont Park, Alpharetta and Cumberland.
Prior to its grand opening, the restaurant will host a series of “Grow to Give” community soft openings, partnering with and raising funds for Home of Hope (an organization that works to end the cycle of homelessness for children in Gwinnett) and Helping Mamas (a non-profit providing essential baby items to families in need) along with the Snooze Compass Foundation, which provides emergency grants to Snooze team members. The first 50 guests in line on grand opening day, Wednesday, Sept. 13, will receive a free Snooze camper mug.
Started in Denver, Colo. in 2006 by two breakfast-loving brothers, Snooze specializes in innovative breakfasts made with responsibly sourced, fresh ingredients. Snooze is dedicated to bettering communities and the planet through thoughtful breakfast experiences and by following a robust set of sustainability guidelines, donating sales back to the community and raising funds for non-profits through annual events, such as Pancake Day and Bacon Day. The brand is also known for its commitment to its team members, a.k.a. “Snoozers,” and has been named top 10 for employees who would recommend their job to a friend for three years in a row on Glassdoor.
The menu features Snooze’s signature Pineapple Upside Down and Blueberry Danish Pancakes; imaginative Benedicts like the Parmesan-Panko Crab Cake Benny; breakfast riffs like the Habanero Pork Belly Breakfast Fried Rice and Carbonara Breakfast Pasta; as well as breakfast sandwiches, omelets and breakfast tacos. Diners can customize their meals and taste their way through three pancake flavors with the Signature Pancake Flight, or sample two different Benedicts with the Benny Duo option. Various plant-based plates (including Bravocado Toast and Kale & Adobo Roasted Veggie Breakfast Tacos) are available, as are plenty of gluten-free-friendly options. Snooze takes responsible ingredient sourcing very seriously, setting its own standard with its Snooze Approved Food guidelines, which include cage-free eggs, antibiotic and hormone-free meats from animals who do not experience confinement, and products that do not contain any EDTA, synthetic dyes, carrageenan, or any other offenders from Snooze’s lengthy 86’d ingredients list.
Snooze offers a full bar replete with morning cocktails, local beers, spiked coffee beverages and more. Drinks range from signature spins on the Mimosa (like the Strawberry Martini Mimosa and the grapefruit flavored Palomimosa) to spicy Bloody Marys to Boozy Blood Orange Punch. The beverage program also encompasses a full coffee bar and an excellent selection of non-alcoholic sippers, including fresh, cold-pressed Suja Organic juices and mocktails such as the refreshing Blackberry Mint Limeade.
The Mall of Georgia location offers a bright, upbeat atmosphere, complete with killer playlist, for brunching seven days a week. The restaurant seats 107 inside its 3,923-square-foot dining area and offers a spacious patio with an additional 60 seats.
Snooze will be open from 6:30 a.m. to 2:30 p.m. on weekdays and from 6:30 a.m. to 4 p.m. on weekends. Snooze is available for dine-in, carry out, delivery and catering orders. Diners can download the Snooze app to reserve a spot on the waitlist, order takeout and delivery, or sign up for MySnooze Bennyfits loyalty program. Snooze Mall of Georgia is located at 2925 Buford Rd., Ste 1100, Buford, GA 30519 and the phone number is (470) 822-3590. For more information, visit the website.